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Why we shoot in black and white

 Colour can distract
Clothing, busy background and colour objects can take away from the moment of the photo.  The black and white images allow your brain to focus only on the main element of the photo and the emotional message is more easily conveyed as our brains become more perceptive and focused on the images core itself.  Taking away distractions gives you a focused image that is often more powerful and spectacular

You’ll See Light Differently
With outdoor lighting in particular, you will miss out on that golden afternoon glow but you will also gain a more focused shot.  The shot will lead your eye to  focus more on the direction, quantity and quality of light in the black and white shot.  As a photographer learning how to read and play with different elements of light in this way is a fantastic skill that helps play up emotion in the shot. The relationship between the starkness of the light and dark can be more interesting to shoot than the regular colour shots.  Light and the relationship with my subject (and the shadows that form) as well as other complementary elements of the individual become the focus, rather than the colour of elements in the frame
It Helps Emphasize Emotion
Looking at someone’s face, or into their eyes, without the distraction of color can provide a stronger emotional connection to the subject. It’s not necessarily always the case, but if like me, you often feel more connected to a person in a black and white image over a color image, this could be the reason why. With color gone, it’s purely about the connection you have with the subject.  The color of the trees and shrubs, buildings and lamp posts are all irrelevant as the focus becomes the emotional bond between the embracing family.

Its a classic
One of the most common reasons people want to shoot in black and white today is because it lends a certain timeless quality to the images. This is because we still think of black and white as being a throwback to the photographic past. Of course, it is in terms of black and white was much more prevalent before color, but this is still a great reason to shoot black and white. Black and white never seems to fade from being fashion forward and its seen as an elegant and sophisticated choice by many of my clients


It Amplifies your use of space
Negative space – the areas of the frame that have nothing in them, are easier to showcase and highlight when shooting black and white. This relates back to minimizing distractions from not shooting in color. You tend to focus on light and dark areas of the frame – and their inter-relationship. Playing with negative space is also useful in separating your subject nicely from the background and give added depth to the image.  Black and white can help to highlight a shape and form or pattern in the image that might be overlooked in a full colour image.

To Highlight Beauty and Skin Tones
It doesn’t matter what race, color or background you happen to be – black and white photography provides wonderful tonal range between the deepest blacks and the whitest whites. Garishly colorful makeup is no longer distracting.  Pigments, discoloration and distracting elements of the skin can become less obvious. I particularly love this when I am emphasizing a newborns skin and wrinkles.  Its that light bath or glow if you like that separates the baby from everything else and proves to shape our attention directly at the newborn


Love the black and white look? Give us a call today to discuss what you want from your next photo shoot.  TEL: 8858 0088 or email us at


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Treasure the Time through Photography


Parents, Grandparents and elders have stopped me over the  years to tell me the same thing: cherish every moment. It goes too fast. One day they are little and the next, they’re not. They say it while staring fondly, wistfully, at my kids. Watching their faces, I can tell that some part of them is replaying a memory of when their  own children were small and needed them more.  This for me is the reason why I love what I do as a photographer.  I am able to help parents capture these moments that fly by in an eternal print and frame.  We can savor our memories of our young children by looking loving at an old photograph of them just being themselves.  Photographs give you that personal insight into their state of mind and capabilities at that specific time.  A photograph inspires our memory, brings back a particular smell or feeling we had in that moment and for every parent that instant insight is priceless.




Parents come back each year for that annual shoot time and time again as they recognize how the fast the special moments of their little ones childhoods fly by.  Photos help you treasure and relive these moments as you reflect back on the growth and achievements of your children over the days, months and years.



Perhaps the best quote I have heard this week is that “they are older today than yesterday and time is not slowing down.”   All we can do is preserve time and this is what Tomato Photo does best.



Interested in preserving your family memories? Then give us a call to schedule in your annual shoot TEL: 8858 0088

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Beachy Backdrops are the Best

Visiting the beach is always a great bonding activity so here are some tips for the ultimate family outdoor photos.

Take photographs with the sea as your focus.

We love shots when the kids and parents are frolicking in the waves and enjoying the sea breeze.  Don’t be afraid to get in around knee deep and splash your family in fun and entertaining moments.

Ready Set Action!

Any photographs with your pets or local wildlife in them alludes to freedom and fun. Capture these moments with your child, and the memories would be for life. Shots of children playing with birds or their beloved pooch display the innocence and fun of childhood.  For Mums and girls remember to have spare hair-tie on hand in case its gets too windy.  You don’t want your face to be covered in hair in all your family shots

Write it in the sand…

Visually document their writing skills their young handwriting and snap away at the proud pose when they realize  they can spell their names.  Include all the families name to mark a moment in time when you were all together and playful

Use the sunrise to enhance your image

Take advantage of silhouette shots using the natural lighting and shadows.  Use all the colours of the sunrise to create dimension and depth to your family photos.  Remember your sunblock for any outdoor shoot!


Take a family photo while holding hands

Take group shots of the family holding onto each other and walking away from the camera to show the unity and love shared between members




Interested in a beach shoot with Hart? Give us a call on 8858 0088 to schedule your family photos. 



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A Mums reflection …

As parents we are caught in this constant mental and emotional state of wanting our children to grow up so that we can see all of their achievements and then on the other hand wanting them to remain small and child like forever needing their parents.  Its this constant conundrum that we go back and fourth with that keeps us on our toes as parents.  

Its for this reason that I love being a photographer.  I recently met with one of my clients who is pregnant for the second time and with this pregnancy she finds herself reflecting over and over again her firsts newborns photos.  She uses these images to try and imagine what it will be like welcoming this new baby in the family dynamic and how much she loved those first few months of bonding with her first.
This is how powerful family imagery is, it brings back raw emotions of being a parent to a newborn and it creates the perfect moment of sweet reflection and excitement for the impending future arrival.

The client revealed that reflecting back on those first newborn photos made her proud as a mother, how much she had accomplished and how much more confident she felt for the arrival of this new baby.  She even mentioned that she is looking forward to the next newborn shoot as she feels so much more relaxed about the whole experience of motherhood. With a witty joke she comment that “you always have to do for the second what you did for the first.”  Another reason that I love my job – just that the returning clients who come back and show me their new and extended family
Happy growing families are my inspiration and I can’t wait to meet this new arrival as I have so many before.” Time flies” I reminded my client, enjoy this second pregnancy and see you soon.

If you are interested to have your newborn photographed, please give us a call on 8858 0088.  Make sure to book in early as we only do a limited set of newborn shoots per month




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We keep it classic – its a style that never dates

So many photographers like to claim that they have their own unique style.  Most will trade this style in for the latest trends and fashionable creations.  As a successful photographer I believe in believing in yourself and your skill set. Sticking to what your heart knows best and recognizing your strengths and style.  Our clients can choose from the dramatic black back drop which pulls the eye to the individual in the image.  This backdrop can be used with colour and black and white options depending on the amount of drama you want from the image.


At Tomato Photo we focus on continuing to make our style a stand out classic.  Our clients can choose from the deeper and darker black and white images that create that striking focus of the eyes of the beholder.




Or we offer our favorite natural lighting photography.  We can do this natural version in both the studio and on specified locations.  This is a classic style that will never dates as it captures the participants as they are in the moment in real time.  There are no cheesy poses, no outdated props or forced heavy shadows.  What we love about the natural lighting  is the ability to capture the real essence of the person and their personality.  There are no lines, shadows or backdrops that take away from the individual.





As the years have gone on, we believe that Tomato Photo has remained stead fast in their approach, quality and style.  Most of our clients choose us because of our style and strong brand.  Give us a call to book in your shoot  with us.  Let us use our skills to capture your family in this precious moment in time.  Call our studio at 6440 7567 to make a booking.

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